This finding is backed up by our investigation into the commonalities between Boomer and Gen Y workers: Both groups--who together make up 148 million people, or nearly half of the U.S. population--overwhelmingly want their jobs to provide challenging and diverse opportunities to grow both personally and professionally.
I wonder what her research told her about GenX workers? Perhaps that we overwhelmingly want our jobs to provide simple and repetitive tasks so we can grow stagnant and ossify.
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