tag:blogger.com,1999:blog-2488879425900650696.post114645631446647214..comments2023-08-09T04:33:01.170-05:00Comments on The Hourglass Blog: Join Your Customers on Their JourneyEric Lankehttp://www.blogger.com/profile/02955772930132857028noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-2488879425900650696.post-58889248084950747122011-06-27T11:01:20.903-05:002011-06-27T11:01:20.903-05:00Thanks for the feedback, and the weblink, Jeffrey....Thanks for the feedback, and the weblink, Jeffrey. I'm not sure starting with a completely white space is the best way to tackle this. I've seen too many "white spaces" filled with what we think we know about our members, not with what we have learned from observing their experiences. In keeping with the theme of my blog post, what about turning the white space over to their members and letting them fill it up?Eric Lankehttps://www.blogger.com/profile/02955772930132857028noreply@blogger.comtag:blogger.com,1999:blog-2488879425900650696.post-50591030000121740232011-06-24T10:37:26.308-05:002011-06-24T10:37:26.308-05:00And here's a nice post on cognitive maps and i...And here's a nice post on cognitive maps and innovation. http://www.josebaldaia.com/intuinovare/?p=3497&lang=enJeffrey Cufaudehttps://www.blogger.com/profile/14552484936192602888noreply@blogger.comtag:blogger.com,1999:blog-2488879425900650696.post-67745874827791457802011-06-24T10:31:11.345-05:002011-06-24T10:31:11.345-05:00Project managers are particularly accustomed to us...Project managers are particularly accustomed to using process maps, but as you note, we aren't doing it enough in associations. We can engage our members and volunteers in mapping their experiences, as well as observe them in action (anthropological approach) to uncover/discover the maps we currently ask them to follow or the ones they have already created for common association efforts on their part.Jeffrey Cufaudehttps://www.blogger.com/profile/14552484936192602888noreply@blogger.com